1) Information We Collect
a) Information You Provide
- Name, email address, phone number, postal address
- Property information (e.g., address, HVAC system details)
- Payment or billing information (if you make a purchase or pay online)
- Opt-in/opt-out preferences (including for marketing or SMS communications)
- Any other information you provide via forms, surveys, chats, or service requests
b) Automatically Collected Information
- IP address, browser and device type, operating system, screen resolution
- Referring site/UTM data, pages visited, links clicked, time on page, navigation paths
- Cookies, pixels, web beacons, and similar tracking technologies
c) Information from Third Parties
- Analytics providers (e.g., Google Analytics)
- Public/verification services (e.g., address validation)
- SMS/messaging providers (for delivery, logging, and compliance)
2) How We Use Your Information
- Provide, maintain, and improve our services and website
- Respond to inquiries; send service confirmations, reminders, and updates
- Send marketing communications (email/SMS) only with your express consent
- Monitor site performance and analyze usage trends
- Prevent fraud, protect security, and enforce our terms
- Comply with legal obligations
- Internal record-keeping and customer relationship management
3) SMS/Text Messaging & TCR Compliance
We may send transactional or marketing messages by SMS/text in compliance with applicable laws (e.g., TCPA) and The Campaign Registry (TCR) guidelines for 10DLC/A2P messaging.
a) Message Types
- Transactional/Service: appointment reminders, service updates, account notifications.
- Marketing/Promotional: promotions, discounts, and new services (only if you opt in).
b) Consent & Opt-Out
- Marketing SMS is sent only to users who have explicitly opted in.
- We disclose that message frequency may vary and that message/data rates may apply.
- You can opt out anytime by replying STOP. For help, reply HELP.
- After opting out, you won’t receive further marketing texts (you may still receive essential transactional messages where permitted).
c) TCR/Carrier Rules
- We register applicable brands and campaigns with The Campaign Registry (TCR) and follow carrier content/format rules.
- Content is accurate, non-deceptive, and consistent with what was represented at opt-in.
- We monitor compliance, delivery, and throughput and adjust as required by carriers/regulators.
4) Sharing & Disclosure
We may share personal information with:
- Vendors/service providers (hosting, analytics, SMS delivery, customer support) bound by confidentiality and use restrictions
- Payment processors and financial service providers
- Legal authorities if required by law or necessary to protect rights and safety
- Affiliates or acquiring entities in a merger, acquisition, or sale
- Others with your consent or at your direction
5) Cookies & Tracking Technologies
We use cookies, pixels, and similar technologies to remember preferences, improve performance, analyze traffic, and support marketing/remarketing. You can manage cookies in your browser settings; some features may not function if cookies are disabled.
6) Data Security & Retention
We use reasonable administrative, technical, and organizational safeguards to protect your information. We retain data only as long as needed for the purposes described or as required by law, after which we securely delete or anonymize it.
7) Your Rights & Choices
Depending on your jurisdiction, you may have rights to access, correct, delete, or restrict processing of your personal information; to withdraw consent; to object to certain processing; and to request data portability. To exercise these rights, contact us using the information below.
8) International Transfers
If personal data is transferred outside your country, we implement appropriate safeguards consistent with applicable regulations.
9) Children’s Privacy
Our services are not directed to children under 16 (or the applicable local age). We do not knowingly collect personal information from minors. If you believe a minor has provided personal data, please contact us so we can delete it.
10) Third-Party Links
Our site may link to third-party websites, tools, or embedded content. Their privacy practices are not covered by this Policy. Review their policies before providing information.
11) Changes to This Policy
We may update this Policy periodically. We will post the revised version with a new “Last Updated” date. Where required by law, we will provide additional notice of material changes.
12) Contact Us
Advanced Heating & Cooling689 Fairchance Rd., Morgantown, WV 26508
Phone: (304) 212-6723
Email: [your@email]
This Privacy Policy is provided for general informational purposes and does not constitute legal advice. Consult your legal counsel to ensure compliance with applicable federal, state, and carrier/TCR requirements.